I launched my Kickstarter campaign for Here Now, my next CD, on Wednesday, October 24, 2012 at 4:30 PM.
It’s been one week. Here are some oh-my-goodness-if-only-I-smoked numbers about how the campaign is doing. The overview:
Days: 7
Backers: 26
Average pledge: $90.23
And here’s my favorite part:
Total pledged: $2,346
% of goal: 78%
That’s SEVENTY EIGHT PERCENT IN ONE WEEK!
For those of you who have never experienced the joy of running a Kickstarter campaign, what you may not know is that it’s an all-or-nothing deal.
I have a goal. I put myself on the line to reach it. If I don’t reach my goal, guess what? NOTHING HAPPENS. The deafening sound of absolutely nothing.
The super-good news is that never in a million years did I think we’d get to over 3/4 of the way there in 1/4 of the time of the campaign. Talk about an awesome sense of momentum! This is definitely a bigger start than the average Kickstarter campaign – and they have graphs for that themselves. My very crude manual counting up of the percentages from this graph suggests that, on average, projects reach 40% of their funding in the first 25% of the timeframe of the project.
You have floored me.
Here are some other sexy numbers, direct from Kickstarter:
82% of projects with over 20% funding reach their goal. (Source: www.kickstarter.com/help/stats)
The top 10 most popular pledge levels are all $100 or less. 2.43% of pledges are just $1.00. (Source: www.kickstarter.com/blog/trends-in-pricing-and-duration)
So, what now? Well…there is still the rest of my goal to reach!
How awesome would it be…
…To blow this goal of the water by the end of this week? I bet we can do it. And you can help:
- PLEDGE NOW. Even $1 helps to reach my goal. But more gets you some cool stuff…not the least of which is all the new music I’m recording!!
- Share on Facebook. Tweet. Use this link: http://kck.st/VFr1tg
- Tell a friend. Consider who might think this is a fun, cool project. Send a direct email to just one person and tell them about me. No spamming! Just spread the love, one person at a time. And if it works, let me know so I can thank you profusely!
Let’s have some fun. Let’s make HERE NOW.
Thank you for listening!!
